Discover high-performance makeup and beauty products free from toxic ingredients. Look stunning while protecting your health.
High-performance makeup and beauty products that deliver results without compromising your health.
Buildable coverage with natural minerals and nourishing botanicals. Provides flawless finish without clogging pores.
Dramatic length and volume without clumping. Plant-based waxes and natural pigments that won't irritate sensitive eyes.
Rich color payoff with moisturizing oils and butters. Natural pigments that won't dry out lips.
Chip-resistant formula free from 10 harmful chemicals. Vibrant, long-lasting color without the toxins.
Potent antioxidant serum with stable vitamin C and hyaluronic acid. Brightens, firms, and protects skin.
Melts away makeup and impurities without stripping skin. Plant oils that dissolve even waterproof formulas.
The average woman uses 12 beauty products daily, exposing herself to 168 chemicals. Clean beauty minimizes this chemical burden without sacrificing performance.
Minimize daily exposure to hormone disruptors, carcinogens, and allergens found in conventional makeup.
Natural ingredients nourish and protect skin rather than clogging pores or causing long-term damage.
Clean beauty brands prioritize sustainable sourcing, eco-friendly packaging, and cruelty-free practices.
Cruelty-free certification means no animals were harmed in testing or production—beauty with ethics.
Clean brands disclose full ingredient lists—no hiding behind "fragrance" or proprietary blends.
Modern clean beauty delivers the same pigmentation, longevity, and finish as conventional products.
Get personalized makeup and skincare recommendations that match your style and values.
Join the CommunityThese common cosmetic ingredients pose health risks. We ensure our recommendations are completely free from these toxins.
Found in: Lipstick, eye shadow, foundation
Risks: Neurotoxicity, hormone disruption,
developmental issues. Even "trace amounts" accumulate over time.
Found in: Face powder, blush, eye shadow
Risks: Potential asbestos contamination,
respiratory issues, linked to ovarian cancer in studies.
Found in: Nail polish, hair straighteners
Risks: Known carcinogen, respiratory irritation.
Released by preservatives like quaternium-15.
Found in: Nail polish, fragranced products
Risks: Hormone disruption, birth defects, reduced
fertility. Often hidden in "fragrance."
Found in: Hair dyes, lipstick, eye products
Risks: Carcinogenic, heavy metal contamination.
Look for "p-phenylenediamine" or "CI" followed by numbers.
Found in: Lipstick, moisturizers, makeup
Risks: Endocrine disruption, potential carcinogen,
organ toxicity. Banned in EU but allowed in US.
Common questions about clean beauty and makeup
Get personalized makeup and skincare recommendations that match your skin tone, type, and values—all vetted for safety and performance.